Content Creation and Graphic Design
JB Communications bring brands to life. Your story is only as good as the methods by which you tell it. Our creative services embrace your marketing strategy with brand-inspired graphic design, content, production, and copywriting.
Marketing refers to the consistent, strong creation of influential content that ultimately educates your customers about your products and services and generates leads. JBC delivers creative multimedia material for digital and traditional platforms.
Discover how our creative content services can take your business to the next level.
What Are Creative Services?
Creative service is an important function in your overall marketing and advertising strategy. A business may choos to utilize a creative agency or a full-service marketing agency with a creative team.
The JBC team creates, manages, and directs creative projects from brand conception to delivery. We utilize a combination of innovative strategies and execution to help your brand stand out. This involves an array of creative services to meet your goals.
Let’s connect to discuss your creative content across all multimedia platforms. Creative Content is more than simply writing about your business or designing a logo. It requires the consistent production or interesting, stimulating content that engages your audience. That’s what your marketing team will achieve. JBC produces consistent, interesting, and stimulating content designed for audience engagement.
Digital Content Creators
In the era of technology, some of the most valuable assets on a marketing team are the digital content creators. The JBC digital content marketing team generates engaging, relevant content in the form of digital data. Not only do these creators create material such as blogs, videos, infographics, podcasts, and social media content, but they also keep the content topical and entertaining. Creating creative content hooks your audience. Maintaining your digital presence requires the ability to produce diverse materials that can integrate with any platform.
Some of these may include:
- Website Design
- Website Content
- Blogs
- Social Media Content
- Social Ads
- Banner Ads
- YouTube Videos
- Live Content
- Podcasts
- Email Blasts
- Influencer Marketing
Traditional Media Creators
Short attention spans and consistently changing usage habits in traditional media requires creative solutions to capture attention. JBC wants your business to be seen and heard. We are ready to take a concept and turn it into a reality for traditional platforms, such as:
- Television ads
- Radio ads
- Print Ads
- Billboards
- Direct Mail
- Signage
- Trade Show Booths
- Brochures
- Sales Presentations
- Packaging
- Branding Design
Examples of Creative Services
It is important to align your creative with your marketing strategy. Creative services are diverse, but all must reflect a consistent brand. A few examples of major creative service components, include:
Web Design and Content
First impressions are everything when it comes to owning a business. Many times, your website is the first place a potential customer will connect with your business, products, and services.
Website design plays an important role in first impressions. The graphic design aspect of your site should reflect your brand. The content should communicate your story, features, and benefits.
Furthermore, technical aspects for a positive user experience (UX design) must work in tandem with the visual and text content.
Graphic Design
Contrary to popular belief, a graphic designer doesn’t only make content look good. Instead, these specialists will convey your message in the most impactful way possible. Whether you want to develop your brand identity or promote a product or service, graphic design can help make it happen. Graphic design is needed in both digital and traditional marketing.
Copywriting
Copywriting means developing written words, or copy, for creative pieces. Traditionally, this involved writing for ads and sales materials. Digital marketing expands the need for this service with content creation, social media content, emails, and other marketing communication.
Blogging
Many people think blogging and copywriting are one and the same, but they’re not. There are striking differences that brands should understand.
A blog is also a content marketing component, but the purpose is to provide audiences with valuable information and not to persuade. You can use this platform for your long-term goals, including search engine optimization (SEO) and improving your website’s relevancy score.
Video Creation
Do you know what drives the success of platforms like YouTube and TikTok? Videos!
In the U.S., a whopping 244.4 million people consider themselves digital video viewers. After all, they’re visually appealing and can share information much faster than long blogs.
You can create videos for various purposes, including brand storytelling, product demo, or ads.
Benefits of Outsourcing Creative Services
Outsourcing JBC for your creative sources provides your company with a team of experts that can bring a fresh perspective to your brand. Our team can assist you from conception to execution.
Work With Experts
Creative work has a steep learning curve. To succeed, you’ll need a combination of graphic design, copywriting, and blogging experience to create top-notch creative content.
With the right agency by your side, you don’t need to hire specialists individually, who may or may not deliver results. Instead, you gain access to a team of experienced professionals.
For instance, at JBC, we’ve served the needs of countless small and midsize companies throughout the U.S. since 1994. Since then, we’ve honed our content creation skills. Our team can address distinct needs that an individual graphic designer, writer, or blogger cannot.
Save Money
Traditional and digital marketing is a multifaceted practice. Hiring an in-house team can help, but it’s not the most cost-effective option. By contracting with JBC, you will directly benefit from JBC’s experience, tools, resources, and technology necessary to create and executive creative services.
The JBC Creative Services Difference
For nearly three decades, JBC has helped businesses of all industries and sizes achieve their marketing goals. We provide creative solutions that generate results. Contact JBC for a free consultation.